If you set your image up right, and play your opponent well, you can make them lay down the better hand - that is skill in my book.
Example - last Thursday night at the Royal, got to heads up. Now I knew I'd played TAG poker whilst on the same table as my opponent (only the FT, but that was enough), so when I raised into him with J7o, I got him to lay down KJs. Sure, there is a bit of luck involved in that, as he had not played too much heads up, but the point holds - he put me on an ace because I'd set my image up right.

